1. Basics of Marketing

Planning Your marketing success will generally be relative to your planning effort. A clear plan that gets delivered offers some key benefits to a business. Budgetary Control Clarity of Purpose (Strategy) Consistent Delivery (Tactics)...

Sunday, 17 May 2009 | 237 hits | Print | PDF |  E-mail | Report | Read more

2. Marketing Mistakes

These Marketing mistakes are all too easy to make, so watch out for them: Run without a plan - having no marketing plan means you could be wasting your resources on activities that simply don't deliver. You could be sending the wrong message to...

Sunday, 17 May 2009 | 254 hits | Print | PDF |  E-mail | Report | Read more